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Will support US-brand's global expansion.
December 16, 2019
By: Happi Staff
Amorepacific Group has formed a stragetic partnership with US-based Milk Makeup, becoming a minority shareholder of the company. Founded in 2015 in New York, Milk Makeup and sold its products exclusively through Sephora in the US and Europe, and Cult Beauty in the UK. Through this partnership, Amorepacific will support Milk Makeup’s global expansion. Amorepacific’s experience in entering new markets will be joined with Milk Makeup’s insights that have quickly made the brand a cult...
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